Miami Swim Week 2024 · 2025 · 2026

Born to Slay

Hand-embellished rhinestone swimwear ·
Designed in Miami · Sizes S–5X

Free Shipping $75+
Women-Owned
Sizes XS – 3X
Easy Returns
triangle bikini with tiger stripes
Our DNA

Swimwear That Demands Attention

Slay Swimwear was born poolside in Los Angeles with one mission: to create pieces so stunning, they stop traffic. Every crystal is placed by hand. Every seam is built to hold your body confidently. From runway to resort, our designs are made for women who refuse to go unnoticed.

104+ 5-Star Reviews 80+ Styles XXS–5X Size Range 104+ 5-Star Reviews 80+ Styles XXS–5X Size Range 104+ 5-Star Reviews 80+ Styles XXS–5X Size Range 104+ 5-Star Reviews 80+ Styles XXS–5X Size Range

As Featured In

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On the Runway

Miami Swim Week

Two seasons on the international runway.

Our rhinestone designs made global headlines at Miami Swim Week 2024 and 2025.

Miami Swim Week 2024

vogue - 2025

Miami Swim Week 2024

Follow the Slay

Tag us in your looks for a chance to be featured. The world deserves to see you shine.

"This set is more beautiful in person! I will make a glam entrance atTulum pool parties this summer!"
— Verified Buyer
"Arrived quickly and is a show stopper! Looks exactly as picturedand is so fun in the sun."
— Verified Buyer
"Customer service was 100/10. Responsive, helpful, and the pieceitself is absolutely stunning."
— Verified Buyer